About Aerelle

Since 2009, one rule: answer the phone.

A small desk of charter coordinators in five cities. We do not own jets, so the only aircraft we recommend is the one that suits your trip.

Meet the desk Find an office

2009Year the desk opened

11,412Flights arranged

400+Operators inspected in person

5Offices, one desk that never closes

Black and white view through a cabin window — The view that started it: a window seat and a good reason to be there.

Our story

We started as the people who rang you back

In 2009 most charter brokers sent a PDF and went quiet. Marguerite Ashby opened Aerelle with two desks, one phone line and a rule: every call is answered by a person who can price the trip.

We still do not own aircraft. That is deliberate. A broker with its own fleet recommends its own fleet; we recommend whichever of about 400 inspected operators fits the trip best, and we say why.

Seventeen years and 11,412 flights later, the desk is 41 people in five cities. The rule has not changed.

Since 2009

Six dates that changed how the desk works

2009
Two desks and a phone
Marguerite Ashby opens Aerelle in a rented room in Mayfair with one coordinator and a list of 19 operators.
2013
The operator list gets a rule
We start visiting operators in person. Anyone we have not inspected stays off the list, however cheap the quote.
2016
New York opens
The Americas desk takes over the overnight shift. The 24/7 desk starts here.
2019
Geneva operations room
Crew-duty checks and aircraft substitutions move into one room that never closes.
2022
Dubai and the Jet Card
The Middle East desk opens, and the first Jet Card is sold with hours that stay valid for 24 months.
2025
Singapore, and 11,000 flights
The Asia-Pacific desk opens. The 11,000th flight leaves in the autumn.

Principles

Four rules we do not bend

Independent

No fleet to fill. We pick the operator that fits, and show you the two closest alternatives.

Inspected

Every operator on the list has been visited. About 1 in 4 applicants is turned down.

All-in

The quote is the price. Fuel, fees and positioning flights are inside it.

Reachable

Every client has a named coordinator and a number that is answered at 3 a.m.

The flight desk

Six of the people you will speak to

Sample team for the showcase. Initials stand in for portraits.

Marguerite Ashby

Founder and chair · London

Started Aerelle in 2009 after ten years in operator sales. Still reads the overnight desk log every morning.

Daniel Okafor

Head of the flight desk · London

Runs the 41 coordinators. Has taken the 3 a.m. call himself, more than once a month.

Priya Raman

Director of operations · Geneva

Owns the Geneva operations room, crew-duty checks and every aircraft substitution.

Tomás Heller

Head of operator review · Geneva

Leads the inspections behind the roughly 400 operators on the approved list, and the one in four we turn down.

Leila Haddad

Middle East desk lead · Dubai

Covers the Gulf, East Africa and India. Knows which airports close their private terminals on Fridays.

Jun Watanabe

Asia-Pacific desk lead · Singapore

Built the Singapore desk from two people in 2025. Plans trips across eleven time zones.

Offices

Five cities, one desk

Addresses and numbers below are fictional sample data.

Head office

London

14 Example Row, Mayfair, London W1 0AA
Fictional sample address

Phone: +44 20 7946 0100
Email: london@aerelle.example
Hours: 07:00 to 19:00 local, desk 24/7 via New York

Americas desk

New York

200 Sample Avenue, Floor 9, New York NY 10001
Fictional sample address

Phone: +1 (212) 555-0142
Email: newyork@aerelle.example
Hours: 07:00 to 19:00 local, desk 24/7

Middle East desk

Dubai

Sample Tower, Level 12, Business Bay, Dubai
Fictional sample address

Phone: +971 4 555 0143
Email: dubai@aerelle.example
Hours: Sun to Thu, desk 24/7

Asia-Pacific desk

Singapore

8 Sample Quay, #14-02, Singapore 018900
Fictional sample address

Phone: +65 6555 0144
Email: singapore@aerelle.example
Hours: 08:00 to 20:00 local, desk 24/7

Operations room

Geneva

Rue de l’Exemple 5, 1201 Geneva
Fictional sample address

Phone: +41 22 555 01 45
Email: geneva@aerelle.example
Hours: Staffed every hour of the year

All contact details

Work with us

Press, careers and the rest

Careers

Five open roles

Flight coordinators, an operations controller, an account director and more, in London, Geneva, New York and Singapore.

See open roles

Press

News, facts and a press contact

Releases from 2025 and 2026, brand facts and logo notes for journalists.

Go to the press page

Ready when you are

Where to next?

Tell us the trip. A coordinator replies with two aircraft and an all-in price, usually within thirty minutes.

Request a flight Call +1 (212) 555-0199